Taylor Swift Launches New Album 'Red' In New York With Three Different Outfits

23 October 2012, 10:07 | Updated: 23 October 2012, 11:58

The 'Love Story' singer showed off several different looks while promoting her latest studio release.

Taylor Swift celebrated the launch of her new album 'Red' in America yesterday with several TV appearances and launch party, and was pictured wearing a string of different outfits throughout the day.

The 'We Are Never Ever Getting Back Together' singer started off her busy day or promotional with an appearance on Good Morning America in New York City, the same show she has debuted a number of new tracks over the past several weeks.

Taylor opted for a simple red dress for her morning appearance, with med-length sleeves, which she paired with flesh coloured high heels and bright red lipstick.

View a picture of Taylor Swift leaving filming Good Morning America this week below:

The 'Love Story' star then filmed an appearance on The Katie Couric show at ABC studios, stopped to meet and greet fans after the taping, which she attended dressed in a yellow paisley print dress and a mustard cardigan.

Check out a picture of Taylor Swift in a yellow ensemble after filming an appearance on the Katie Couric show below:

For her final public appearance of the day on Monday (22nd October), Taylor dressed up in a black cocktail dress as she attended a launch party event for her new album in the Big Apple.

The US singer's new album features a collaboration with 'Lego House' singer Ed Sheeran, on a track called 'Everything Has Changed'.

View a picture of Taylor Swift launching her new album 'Red' later in the evening below: